With new advanced technology
popping up almost every minute, the trend
towards work tends to be harder to be segregated
from home. Human beings are somehow being
pressurized to work longer and longer, seduced
by design honed gadgets. Self-discipline is
necessary in order not to let these so-called
conveniences to dominate our lives. Work places
are more like homes and homes are more like
work places. We all need to work and live
in more harmonized environments. The home
should be more like a haven to escape a hard
day's work, to relax and re-cuperate for the
next day. Majority of time spent for most human beings is mostly indoors where often one can lose touch with the nature, the natural environment that was created for human beings to cherish, preserve and enjoy. A way to introduce harmony to balance one’s lost senses of the nature is to adopt an environmental sustainable approach in creating such environments one spend time in from the materials used in the built environment to the choices of designed products to enhance, reinforcing a lifestyle one chooses to live by.
stands for harmony by nature.
Design is to solve problems.
There are many ways to solve the same problem.
An endeavor of the company is to solve a problem
using original concepts as much as possible.
It applies to using new materials in design,
experimenting new ways in resolving design projects,
specifying original design of furniture, not
necessarily of a well-known brand, adopting
new innovative designs in furniture or lighting
or design objects, not necessarily following
trends, implementing new technology as much
as budget allowed or client's expectations.
O stands for originality in thinking.
There is an emphasis on adopting
vibrancy in the design. Designs are meant to provide
an uplifting mood for human beings. There should
be life in a design. It should encompass a living
and changing environment for human beings when
the users interact with the designed environment
or designed object. A particular interest of the
company is to utilise colour creatively to promote
V stands for vibrancy in design
It applies to any design projects.
Design is both a creative and logical approach to
problem solving. Everything is designed with care
for the intended users according to individual needs
as much as possible.